Copywriter

Primary responsibilities:
• Research the main properties of products.
• Determine what makes products appealing to consumers.
• Develop unique, new concepts.
• Conceive, develop and produce effective advertising campaigns.
• Write clear and persuasive copy for websites, brochures, ads, and other means of advertising.
• Update digital media with timely content.
• Oversee campaigns from production to completion.
• Revise, edit, and proofread content as needed or directed by client.
• Respond to feedback in a timely manner.
• Work within tight deadlines.
• Monitor and change advertising campaigns to change effectiveness.
• Check copy for spelling and grammar errors.
• Work with the production department to fully develop the advertising campaign.
• Research competitors and keep abreast of market trends.
• Explore different ideas and concepts for both the visual and verbal elements.
• Work with designers, illustrators, printers, photographers and production companies to complete the campaign.

Requirements:
• A passion and strong understanding of the industry and our business' mission.
• Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business' various types of content.
• An analytical mind and interest in using data to optimize/scale blog marketing strategies and tactics.
• Excellent organizational skills to work independently and manage projects with many moving parts.
• Good experience with marketing and content creation.