Job expirat
Multinational company is looking for experienced PPC Manager
Responsibilities
Implementing multi-market PPC campaigns on global and local channels, such as Facebook, Google Adwords, Linkedin, Twitter, Weibo, Vkontacte
Working closely with the regional marketing teams and production teams to adapt the PPC creative in local languages and communicate campaign strategy, progress and results.
Implementing multi-variant testing and define the optimal approach to maximise the performances
Analysing and improving the path to conversion process. Training and managing the PPC team organising daily and long term tasks in order to reach targets
Optimise all media activity including bid management, competitor benchmarking, etc together with the team’s members
KPI monitoring and reporting on a regular bases to senior management and stakeholders
Report insights, new techniques and tools to be tested and implemented to constantly innovate the strategy
Experience on PPC, preferably at international level, and with a proven track record of delivering multi-media campaigns, managing budgets and ensuring resources are used efficiently
Excellent analytical skills and data savvy
Strong English language spoken and written skills Flexibility, prioritisation and planning skills
Strong Excel and web analytical skills.
Comfortable with manipulating and analysing large data sets.
The ability to work under pressure but maintain quality standards
Career driven with a positive, can-do attitude
Enthusiasm and self-motivation in order to keep the team motivated Creative, positive, think outside the box and show initiative