Job expirat
Job description
The Product Manager plays a key role in developing product marketing strategies and implementing company initiatives to drive revenue and increase profitability in Pharmalink Romania - Women health care business unit.
This position will be responsible for managing key brands within the Women Health portfolio for Romania, Bulgaria and Moldavia, including extensive business and competitive analysis, product/SKU analysis and planning, and forecasting input.
Responsibilities
Plan product and marketing strategy development, growth initiatives, sales and profit analysis and delivery for assigned products within the business unit.
• Take part in developing brand strategy and planning and execute marketing plans and the full marketing mix associated with the assigned products
• Achieve financial goal for each brand
• Budget follow-up
• Develop promotional materials, sales aid, direct mail and promotional/marketing campaigns consistent with local regulations and corporate guidelines
• Conduct market research for assigned brands including market share and trend analysis
• Perform monthly, quarterly and annual data review and analysis using IMS data packages
• Support sales team by delivering trainings, professionals materials and follow up on their results
• Managing conferences, exhibitions
• Will participate in the following: media planning, public relations, patient outreach, POA planning and execution, evaluating forecast trends and product performance metrics, monthly sales forecasting,.
• Job responsibilities will require cross-functional planning (e.g. evaluation of cross-functional selling opportunities), assisting with the development of annual marketing plans and brand budgets and communication within Sales & Marketing department and other divisions including Logistics, Regulatory Affairs, Finance and Compliance, as well as with external agencies.
Qualifications
• A minimum of 3 years of product management experience gained preferably in Women Health Care
• Experience in Pharmaceuticals is a strong asset
• Excellent oral and written communication in English
• Strategic thinking, analytical, and project management skills, proven ability to deliver results
• Proficiency in MS Office applications, with special regards to spreadsheets
• Ability to analyze and apply market research data, knowledge of IMS databases is an advantage
• Driving license.
Education
Medical doctor
Pharmalink is specialized in direct pharmaceutical marketing and sales services in Romania. We offer long-term partnerships in representing pharmaceutical companies who wish to increase their products' awareness to medical specialists and sales through pharmacies and hospitals. We act exclusively on behalf of pharmaceutical producers who outsource their direct marketing and sales functions to us. Our strength lies in our effective team of representatives and our network of partner pharmacies and pharmaceutical wholesalers
Our overall effort is to help clients to recognize and bring to fruition new opportunities of expansion within the pharmaceutical market, to implement best practices to achieve success and high growth levels in these areas of opportunity
We are here to help you enter and succeed in the Romanian pharmaceutical market. Whatever your needs, we can resource any pharmaceutical project, regardless of size and timescale.
