Database Marketing Strategist

SC XLW STAR SRL

30-08-2010 | EXPIRA LA 05-09-2010

Job expirat

RESPONSABILITATI

• Participate in planning and strategy sessions and apply knowledge of campaign data planning process
• Develop end-to-end data strategies, working together with marketing teams
• Develop specifics of target audience, pull necessary data and prepare final lists for marketing professionals using available software and query language skills;
• Interpret and translate data in business and marketing terms and vice versa
• Understand and integrate disparate data sources, Perform database profiling, contact gap analysis, Database health assessments
• Develop and implement data acquisition and data quality improvements
• Understands, promotes and utilizes predictive modeling in segmentation and execution efforts, and tests results to drive continuous improvement
• Enable other members of workgroup to execute data tasks for a campaign (list generation, audience counts, audience segmentation, list details, review and validation)
• Perform analysis to develop actionable insights: touch and response analysis, lead/win post campaign analysis, database quality (data audit)
• Executive Presentations including recommendations for change to improve results
• Communicate effectively in a matrix environment and make complex database topics easy to understand


CERINTE

• Bachelor's degree in Computer Science, Marketing, Math, Statistics, Business Information Systems, Economics or a related field; Masters a plus;
• 2+ years of work experience in database marketing, IT, Marketing or any related field;
• Preferably experience in supporting databases or high reporting for a marketing;
• Direct Marketing, database marketing knowledge;
• Business Analytics; ability to summarize analytical data into user-friendly reports translating highly technical, detailed data into appropriate reports and recommendations;
• Knowledge of Customer Relationship Management (CRM) applications;
• Good SQL database language querying skills;
• Strong proficiency in Excel;
• Good communication and presentation skills;
• First class organizational skills;
• Good team player with positive “can do” attitude;
• Language skills: English (mandatory). German (preferable, at least understanding).
• Experience working with campaign management applications and business intelligence tools is a plus. DB2 knowledge is a plus.


BENEFICII OFERITE

Multinational environment
Competitive salary
Meal tickets
Free transportation
Bonuses according to performances
Periodical, intensive and free training
First class working conditions, latest hardware available


DESCRIEREA FIRMEI

XL WORLD realizeaza in Romania activitati de call center in diverse limbi europene (italiana, engleza, franceza, spaniola, germana, romana), folosind un personal specializat, care dispune de cele mai avansate resurse tehologice: internet prin fibra optica, sistem de telefonie voice-over-ip, sisteme de video-conferinta etc.

Campania are o experienta de peste 6 ani pe piata internationala (in special Italia, UK, Germania, Franta) si nationala, oferind servicii clientilor din domenii diverse: financiar-bancar, telecomunicatii, IT, bunuri de consum, resellers, etc.

In prezent, XL WORLD ROMANIA are peste 900 de agenti si o prezenta nationala in 3 sedii: Iasi (sediul principal), Oradea si Bacau.

Datorita activitatii sale in continua crestere, XL WORLD doreste sa-si completeze echipa cu noi profesionisti pentru sediul din Iasi.

Pentru detalii accesati www.xlworld.eu